Financial educator · Author · Former IFA
Money doesn't have to feel like a language you never learned.
18 years inside UK financial services. The Money Basics: How to Become Your Own Financial Hero. A community of people who'd rather understand their money than be sold something.
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I wasn't taught about money growing up. Chances are, neither were you.
Like many, I learned the hard way. From foster care and homelessness to becoming a financial adviser and a senior executive at a Fortune 100 company, I've lived both ends of the financial spectrum. Now, as a best-selling author, speaker and financial content creator, I help others cut through the noise and build real financial security without the jargon.
Inside the industry
Senior roles across retail, corporate, and wealth management banking, NatWest/RBS, MetLife, St James's Place, Investec. A qualified financial and mortgage adviser who saw exactly how advice gets sold.
Walking away
Stepped out of the IFA world to build something education-first, no products to push, no targets to hit. Just the truth about how money actually works.
The Money Basics: How to Become Your Own Financial Hero
Wrote the book I wish someone had handed me at 22. A practical, jargon-free guide built around the B.A.S.I.C. framework, budgeting through to investing.
Three ways to work with me.
Calm Money
The community. Five modules, twelve months of live support, and a framework built to make money feel manageable, not overwhelming.
Join the community
Coaching
Direct, personal support for people who want a straight conversation about their money rather than a generic course.
Find out more
Plainview
A cashflow modeller for exploring different retirement scenarios with your own numbers. See the impact of different ages, savings rates, and assumptions, side by side.
Coming soon
Your Monday Morning Download.
A weekly podcast cutting through UK money news. We strip away the noise and hot takes to focus on what actually matters, who it affects, and how it shapes your everyday money decisions.
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