Here are a few key findings from research and studies:
Impulse buying: Studies have shown that impulsive spending is strongly associated with poor financial outcomes. People who succumb to impulsive buying tend to have higher levels of debt and struggle to save for their long-term goals.
Emotional Decision Making: Emotions can significantly influence financial decisions. People who make decisions based on fear, anxiety, or excessive optimism may engage in risky investments or fail to plan for financial emergencies.
Present Bias: People tend to prioritise immediate gratification over long-term financial goals, leading to poor saving and investing behaviours.
Debt Accumulation: Behavioural patterns such as low self-control and overestimation of future income can contribute to excessive debt accumulation and financial stress.
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